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The 80 per cent minority link

The 80% Minority – Reaching the Real World of Women Consumers - co-authored by Judy Jaeger

Websites worth watching

reachwomen worklifeharmony

On the bookshelf?

Why Gender Matters by Leonard Sax, MD

Why Women Mean Business by Avivah Wittenberg-Cos and Alison Maitland

When Cultures Collide by Richard Lewis

The Supergirl Dilemma from Girls Incorporated


Contact us...

Human Capital services include:

  • Consulting
  • Research
  • Speaking
  • Training

Hire Judy to speak to your group or at your conference. Topics include:

  • What Women Want (Reaching the World of Women Consumers)
  • Diversity and Customer Service (Enhancing Customer Service)
  • Genderspeak (Communications Styles)
  • Acting Your Age (A Look at Generations at Work)
  • Mothers and Daughters - The New Realities (Work, Life, Goals and Dreams)
  • Talk to Me (Engaging Diverse Employees)

For more information on these, customized topics for your specific needs, and other services, you can reach Judy at:

Judy Ann Jaeger, Principal
Human Capital/Genderworks
711 Mary Street North
Oshawa ON L1G 5G1


e-mail: jjaeger@ehumancapital.ca